Below is a list of significant projects that I am involved with. Along with these three large ongoing projects, I have also been worked with a number of smaller, short term online marketing and web design projects.
Tupelo Honey Cafe
Webmaster, social media coordinator and e-store manager. I currently handle web operations including website maintenance, e-commerce, social media, and blogging for Tupelo Honey Cafe, a restaurant with two locations in Asheville, NC.
Asheville Convention and Visitors Bureau
From September – December 2010 I served as the interim Online Relations Manager for the Asheville Convention and Visitors Bureau. My responsibilities included blog creation, Facebook maintenance, Twitter maintenance, online video distribution, newsletter creation and Google AdWords management.
City of Asheville
Social media and online marketing contract. During my three month contract with the City of Asheville I developed a comprehensive online marketing strategy including best practices, implementation and growth strategies for Facebook, Twitter, YouTube, and several departmental blogs. In addition, I performed a through keyword and search engine optimization analysis on the existing website. Project deliverable included 3 blog implementations, two staff training sessions, a community meet and greet, and a 23 page report.
Asheville Now is a community, informational website about the city of Asheville and surrounding areas. I initially created the concept for Asheville Now in the summer of 2003 and have been working since then to create the most comprehensive and useful online guide about Asheville. The site incorporates social media with a large facebook fan page and a twitter account, as well as online video and other marketing efforts.
A Taste of Health
A Taste of Health is an educational non-profit that produces seminars and workshops to teach guests about healthy lifestyles. Each spring they produce a healthy cruise call Holistic Holiday at Sea™. I developed their original website in 2003 and have since handled all aspects of online marketing and communications including: search engine optimization, online newsletter creation, website maintenance, pay-per-click advertising, online advertising, and social media marketing.
Carolina Knife Company
I worked for Carolina Knife Company between August of 2005 and May of 2009. During my time at Carolina Knife I implemented two complete website redesigns; initiated a very successful search engine optimization campaign; and created a large, well organized pay-per-click campaign.